Press release

VSM Group awards the craftsmen behind the world’s finest quilts

The VSM Group is one of the principal sponsors behind the world’s largest quilt fair, the Houston International Quilt Festival, to be held between 28 October and 3 November 2002.

The VSM Group will be one of several exhibitors at the fair displaying some of the world’s finest artistic quilts and awarding prizes in the form of money, sewing machines and Swedish glasswork by artist, Bertil Vallien, to the textile artists* who created them. The quilts are the result of an international competition.

After the fair, the quilts will travel around the world as an exhibition entitled, “A Voyage of Self-Discovery”.
“This is a development of the patchwork quilt technique – pure artwork which, in many cases, has taken months to create; our past exhibitions attracted enormous interest around the world,” says Lill Nylén, needlework expert and PR Officer for the VSM Group’s Husqvarna Viking brand.
In addition to the quilt exhibition, the VSM Group also arranges courses in different quilt techniques at the fair. The company will also be exhibiting a large part of its product range: sewing machines, software and accessories for needlework and embroidery.
Last year, the Houston International Quilt Festival was visited by 52 000 quiltmakers from 26 countries.

*The winners of the VSM Group quilt competition are: Julie Upshaw, from Dallas in the USA, for the quilt “Human Nature”, Henk van Kooten, from Holland, for “Free Life”, Jill Penny, from Phoenix in the USA, for “Moods of Me”, and Leslie Rego, from Sun Valley in the USA, for “The Round About Way”. Denise Havlan, from Palos Hills in the USA, receives an honourable mention for the quilt “El Gallo Negro”.

VSM Group AB
SE-561 84 Huskvarna
Tel: +46 36 14 60 00 (switchboard)

Lill Nylén
PR Officer
Tel: +46 36 14 65 76
Mobil: +46 705 14 65 76